💰 A Tariff for a Tariff

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Hey Reader -

Trump’s new tariffs on imports from Canada, Mexico, and China is all everyone is talking about. In today's newsletter, I'm breaking down exactly how they could impact your small business and what you can do to stay prepared.

Plus, find out how Canada is retaliating, how one entrepreneur sold her company for $800 million (and the key trait that got her there), and the tools I swear by to keep my business running smoothly—no matter where I am in the world.

Grab your coffee, dive in, and let’s get you set up for success this week.

Here's what's on the agenda today:

Profits → This Week's Top News To Keep More Money In Your Pockets
Pointers → 3 Ways Trump's New Tariffs Could Impact Your Business
Products → 2 Things Keeping My Life Simple While On The Go + A Bonus
Predictions → A New American Frontier

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💰 Profits:

This week's top news to keep more money in your pockets:

Trump's tariffs have gone into affect on imports from Canada, Mexico, and China. Here's how they may impact your small business and what you can do to prepare.
The girlies are fighting. With Trump's newly imposed tariffs, Canada and Mexico have vowed to retaliate -- with Canada imposing a 25% tariff on U.S. imported goods.
This 36-year old just sold her company for $800 million. Here's what she said was the most important trait to get her to this moment.

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I’m hosting my exclusive masterclass, "Get Noticed, Get Paid," and you’ve got 3 chances this week ONLY to tune in. After that, it’s gone.

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🚀 Pointers:

With Trump’s newly imposed tax policies making headlines, small business owners need to pay attention -- not just to the politics, but to the potential impact on their bottom line.

Here are three key things to keep in mind:

Increased Costs on Goods and Materials: If your business relies on imported products or materials, expect price hikes due to new tariffs. This could squeeze profit margins, especially in industries like retail, manufacturing, and tech.
What to do: Review your supply chain, negotiate with vendors, and explore local sourcing options to offset rising costs.
Shifts in Consumer Spending: Higher costs often trickle down to consumers, leading to reduced discretionary spending. This could impact sales for businesses in non-essential sectors.
What to do: Focus on value-driven marketing—emphasize quality, necessity, and long-term savings to keep customers engaged.
Potential Tax Breaks for Certain Industries: While some businesses face challenges, others (like domestic manufacturers) may benefit from new incentives. What to do: Consult with a tax professional to identify opportunities your business can leverage, whether through deductions, credits, or strategic restructuring.

⚡️ Products:

Buffer - I was out of the country last week and still pretty active on social. Someone asked, "How in the world do you have time to do all of this?" The answer is Buffer. Buffer allows me to pre-plan and schedule content so that I never miss a beat.
Spotify - Sure, Spotify is the go-to for music lovers, but it’s also a game-changer for book lovers. I can breeze through a fiction book in a day, but business books? They can take me weeks (sometimes months). Honestly, a lot of them are a snooze-fest, but hidden within are gems I don’t want to miss. Lately, I’ve been listening to these books on Spotify instead of forcing myself to slog through them. This allows me to get the insights I need and finish in half the time. Some might call it cheating (and I probably would’ve too), but honestly? It works. And the best thing is -- I can listen while working, heading to my next meeting or traveling.
These Wireless Microphones - I've been recording the content for my upcoming personal branding course. I wanted a mic that was super clear and found one on Amazon for a relatively low price ($30).

*Heads up: I may earn a commission if you grab these, but I only recommend tools I actually love and use in my business!

🔮 Predictions:

Tariffs are on everyone’s mind right now (and all throughout today’s newsletter), and for good reason.

Small businesses that rely on outsourcing products from other countries are facing a new reality -- one that will require fresh strategies just to stay competitive over the next four years. Rising costs due to these tariffs could put pressure on profit margins, forcing many entrepreneurs to rethink how they operate.

But where there’s a problem, there’s almost always a solution.

If I had a crystal ball, I’d predict the rise of a new wave of manufacturing entrepreneurs right here in the U.S. For years, small businesses have outsourced to other countries to save on costs. But with these new tariffs making that more expensive, the shift toward stateside production feels inevitable.

This challenge could actually spark innovation, create local job opportunities, and build stronger, more resilient supply chains.